This is a report, not a rewrite: a full audit of every image across your site missing alt text, or with alt text too generic to be useful, compiled into a clear gap list so you know the actual scope before committing to a bulk rewrite.
Alt text audit report with gap list
Every image missing or weak on alt text, compiled into a gap list — a report, not a rewrite.
- Full backup taken before we start
- If we can’t fix it, you get your money back
- We never ask for your own password
What we need from you
- Access to crawl the site and its media library comprehensively
- Confirmation of any specific sections or content types you’re most concerned about, if any
- Your preferred report format, if you have one
This or something else?
| You want to know the scope of missing or weak alt text before committing to fixing it | This fix covers it |
| You already know the scope and want the alt text actually rewritten | Image filename & alt text rewrite – bulk, the fix that follows this report |
| You want your existing image SEO reviewed more broadly, including filenames and sitemap inclusion | Image SEO – filename, alt & sitemap inclusion, in the Technical SEO Implementation category |
| You want accessibility issues beyond alt text identified too | WAVE accessibility scan & findings report, in the External Validation & Compliance Testing category |
What we do
- Crawl the site and media library for every image
- Identify images with missing alt text entirely
- Identify images with alt text too generic or unhelpful to be useful (like a filename copied verbatim)
- Compile findings into an organised, prioritised gap list
- Estimate the scope of work a full rewrite would involve
- Provide a written report with a clear next-step recommendation
What is included
- A comprehensive audit of missing and weak alt text across the site
- An organised, prioritised gap list
- A scope estimate for a full rewrite
- A written report with a clear recommendation
Not included
- Actually rewriting the alt text — a separate, related fix once you have the gap list
- Filename or sitemap-related image SEO beyond alt text specifically
- Broader accessibility auditing beyond alt text
- Ongoing monitoring as new images are added
Questions about this fix
Why get a report first instead of just fixing everything?
Knowing the actual scope — how many images, which sections are worst — lets you make an informed decision about priority and cost before committing to a full rewrite, rather than starting blind.
What counts as 'weak' alt text versus genuinely missing?
Weak alt text is present but unhelpful — a filename copied verbatim, a single generic word like "image" — which technically fills the field but doesn't actually describe what's shown, functionally similar to having none at all.
Will this report tell me which images matter most to fix first?
Yes, we prioritise findings based on apparent significance (a product photo versus a decorative background image, for instance), rather than presenting an undifferentiated list.
Is this necessary before ordering the bulk rewrite, or can I skip straight to that?
Not strictly necessary if you're comfortable with an open-ended scope — this report is most valuable when you want to know the size and priority of the work before committing to it.
Does this check accessibility compliance more broadly, or just alt text?
Just alt text specifically — a broader accessibility scan covering other issues (colour contrast, keyboard navigation) is a separate, more comprehensive report.
Related fixes
If this is the second time this year
A bad update breaking the site is a symptom of updates not being tested first. Care plans run every update on a staging clone before it reaches your live site, which is the actual fix for this happening again.
Your access, your rules
Create a separate admin account for us and delete it when we are done. For anything else, we get in touch and agree a method — never a form field on this site, never by reply to an email.
We back up first, always
Before anything is touched we take a full backup and keep it for 30 days. If a fix goes wrong, we put the site back exactly as it was.
If it is not what you bought
If the problem turns out smaller than what you ordered, we refund the difference. If it is bigger, we stop and send a quote before doing any extra work.
If we cannot fix it
You get back what we received. Diagnosis is on us — you only pay when the problem is actually solved. The payment processor takes its fee before the money reaches us, so we never hold it and it is not ours to return. That is true here as everywhere else.
If it comes back
Reply within seven days of delivery and we put it back on the bench at no cost. The fix is not finished until it holds.
What we are responsible for
If something goes wrong with a fix, our responsibility is limited to what you paid for it. We take a full backup first so mistakes can be undone, and we tell you before doing anything outside what you bought.