Selling to multiple countries means Merchant Center needs to know your pricing, currency, and shipping separately for each one, and a feed built for a single country rarely extends cleanly — product data that’s correct for one market can misrepresent price or availability in another if the multi-country configuration isn’t set up deliberately.
Multi-country feed & currency configuration
Multi-country pricing, currency, and shipping configured so each market sees accurate data.
- Full backup taken before we start
- If we can’t fix it, you get your money back
- We never ask for your own password
What we need from you
- Confirmation of every country and currency you sell to or want to expand into
- Your pricing structure per country or region, including any local tax handling
- Confirmation of whether shipping and availability genuinely differ by country
This or something else?
| You sell to multiple countries and need feeds configured accordingly | This fix covers it |
| You’re setting up a single-country feed for the first time | Google Merchant Center account setup & site verification, the simpler starting point |
| You need shipping and tax settings configured for one region | Merchant Center shipping & tax configuration, a more limited version |
| Your feed already covers multiple countries but has data errors | Product feed disapproval diagnosis & fix, applied per affected region |
What we do
- Confirm pricing, currency, and shipping requirements for every target country
- Configure Merchant Center’s multi-country and multi-currency settings correctly
- Set up separate feeds or feed segments as required per region
- Verify pricing and availability display correctly for shoppers in each country
- Test checkout-matching pricing across at least one product per region
- Document the configuration for future country additions
What is included
- Multi-country and multi-currency Merchant Center configuration
- Feeds correctly segmented or configured per target region
- Verified pricing and availability accuracy across tested regions
- A written note on the configuration and how to add future countries
Not included
- Setting up international shipping or fulfilment itself, a separate operational task
- Currency conversion or hedging strategy, a financial rather than technical decision
- Ongoing updates as you add new countries beyond initial setup
- Local tax compliance advice, a separate, professional question
Questions about this fix
Do I need a separate Merchant Center account for each country?
No, one account can typically manage multiple countries, though the feed configuration needs to correctly segment data so each region sees accurate pricing and availability.
What if my shipping rates genuinely differ a lot between countries?
That's expected and accounted for directly in the configuration — each region's shipping settings are set independently to match reality rather than using one blended rate.
Will this handle currency conversion automatically?
Configuration reflects the prices and currencies you provide for each region rather than performing live conversion — you supply the actual local pricing you want shown.
How much more complex is this than a single-country setup?
Meaningfully more, since each additional country needs its own verified pricing, shipping, and availability data, though the underlying process for each region follows the same pattern.
Can I add more countries later without redoing this work?
Yes, the configuration is built to extend — adding a new country later follows the same documented pattern rather than requiring a full rebuild.
Related fixes
If this is the second time this year
A bad update breaking the site is a symptom of updates not being tested first. Care plans run every update on a staging clone before it reaches your live site, which is the actual fix for this happening again.
Your access, your rules
Create a separate admin account for us and delete it when we are done. For anything else, we get in touch and agree a method — never a form field on this site, never by reply to an email.
We back up first, always
Before anything is touched we take a full backup and keep it for 30 days. If a fix goes wrong, we put the site back exactly as it was.
If it is not what you bought
If the problem turns out smaller than what you ordered, we refund the difference. If it is bigger, we stop and send a quote before doing any extra work.
If we cannot fix it
You get back what we received. Diagnosis is on us — you only pay when the problem is actually solved. The payment processor takes its fee before the money reaches us, so we never hold it and it is not ours to return. That is true here as everywhere else.
If it comes back
Reply within seven days of delivery and we put it back on the bench at no cost. The fix is not finished until it holds.
What we are responsible for
If something goes wrong with a fix, our responsibility is limited to what you paid for it. We take a full backup first so mistakes can be undone, and we tell you before doing anything outside what you bought.